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The Yeti Manifesto

Weddings are heralded as “The Big Day,” the much-celebrated and touted “biggest day in a woman’s life.”  They are symbolic of love, beauty, and the joining of two people’s lives.  When I started selling wedding invitations at Paper Source, I knew immediately that this was my passion.  I was able to momentarily enter people’s lives and assist them in a part of the planning of such a momentous occasion.  I became immersed in the wedding industry, fascinated and enamored by the gorgeous décor, the amazing cakes, the perfect venues, and of course, the invitations.

However (potential downer alert-here come the politics), I came to realize that the wedding industry conflicts with many of the values I hold important.  Weddings (at least the extravagant weddings in Martha Stewart that run from $30,000 and up) seemed extremely classist.  What were people supposed to do if they couldn’t afford the $5,000 dress or even the $300 bridesmaid dress?  These weddings also seemed incredibly wasteful – all the weddings I’ve been to have thrown tons of food away, plus all the paper waste of invitations, directions, menus, programs, etc., etc.  My feminist self also had an issue with the way marriage is touted as the “happily ever after” when the truth is that domestic violence is all too frequent and divorce rates run around 50%.  I am also especially conflicted after the passing of California’s Prop 8, which invalidates gay marriage.  Now, besides discriminating against singles, marriage now also discriminates based on sexual orientation.

I was at odds with myself.  I loved making couples happy with great invitations, but felt conflicted with the industry.  Thus, on a cold November afternoon, Little Yeti was born.

Little Yeti strives to offer affordable invitations that cater to people of all tastes and backgrounds while being environmentally conscious.  Little Yeti will donate at least 10% of all profits to organizations that are combating the above issues.  Little Yeti is all about having your cake and eating it too and giving a bit to someone else that’s hungry.  Little Yeti is about business not as usual.

Little Yeti’s Core Values

  1. Marriage Equity – It shouldn’t matter what your gender is, nor should it matter the gender of your partner.  Everyone deserves the love and legal benefits that marriage brings, regardless of sexual orientation. 
  2. Elimination of Poverty – When the majority of the world’s wealth is held in the hands of the minority while a majority doesn’t have internet, food, or clean water, the trickle-down idea isn’t working.  Everyone deserves basic human needs.
  3. Safety From Violence – All people should be able to live free from the fear of violence – this is sadly not the case.  1 in 4 women are statistically shown to have been sexually assaulted or raped in their lifetime – mostly by people they know.  Everyone deserves at least a safe place to come home to.
  4. Environmental Responsibility – Earth’s resources are finite.  We all must make responsible business choices (and choices in general) in order to preserve our planet for future generations.  Everyone deserves a clean earth and a bright future.

Change begins with us.